Understanding the Business Behind Barbering

TWO-SESSION, FOUR-WEEK, VIRTUAL TRAINING FACILITATED BY SUMMIT-CERTIFIED BARBERSHOP TRAINERS

VIRTUAL ZOOM LESSON #1

• Understanding the importance of supply and demand for pricing
• Learn about the “BIG 4” in Barbering: Referrals, Retail, Repeats, and Services
• Understanding the male power-shopper and how to retail to them in THEIR way
• Learn how to use the digital world to grow your referrals using a digital referral program
• Learn your stats through a tracking method developed for Barbers

VIRTUAL ZOOM LESSON #2

• Learn about what today’s man is looking for in their service experience
• Develop a game plan for growth through service enhancements
• Don’t just wait for the walk-ins!  Secure your repeat business and increase the frequency of visits
• Learn a communications process that will set you up for higher client retention

INCLUDES: FOUR WEEKS of Virtual Actions & Accountability

PRIVATE FACEBOOK GROUP: Replay recorded lessons/post and celebrate success

For any questions, or to learn about Barbershop coaching and class options in your area, please contact SSBC at 1-800-718-5949 or email coaches@summitsalon.com.